Studio Transitio in M-Blad
With the quote “Biomimicry is on the rise”, M-blad, a B2B magazine about innovation, sustainablility and environment, devoted 4 pages to the upcoming field of bio-inspired innovation. The article highlights several interesting business cases and showcases that a shift from learning about nature to learning from nature can boost a company’s innovation success while increasing sustainability.
“Doing well by doing good” – it can be done. What is more, innovating like nature saves a lot of resources and energy while fuelling creativity and sense of purpose. It is much more fun and rewarding working like this. Consulting nature makes business sense. It is the only way to get to the true nature of innovation.